Talking Drupal #559 - Marketing Drupal

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Talking Drupal #559 - Marketing Drupal
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Today we are talking about Marketing, AI, and Drupal with guest Paul Johnson. We'll also cover Curated Colors as our module of the week.

For show notes visit:
https://www.talkingDrupal.com/559

Topics

  • Paul's Current Projects
  • Enterprise AI Summit Details
  • Marketing the AI Initiative
  • Partnering on Event Booths
  • Drupal's Outside Perception
  • What's Working Now
  • Growing the Marketing Team
  • How to Contribute
  • Outside In Storytelling
  • Case Study Examples
  • AI Initiative Impact
  • Roadmap and Launch Planning
  • Finding New Adopters
  • Where Pros Research
  • Conference Pitch Story
  • Local Event Playbook
  • Funnel and Webinars
  • Industry Guides and Demos
  • SEO and AI Search
  • Why Agents Avoid Drupal
  • High Leverage Contributions
  • Measuring AI Mentions
  • Vibe Coders to Governance
  • Fixing Misconceptions

Resources

Guests

Paul Johnson - pdjohnson

Hosts

Nic Laflin - nLighteneddevelopment.com nicxvan
John Picozzi - epam.com johnpicozzi
Scott Falconer - managing-ai.com scott-falconer

MOTW

Correspondent

Martin Anderson-Clutz - mandclu.com mandclu

  • Brief description:
    • Have you ever wanted to allow editors on your Drupal site to choose styling from a brand-approved color palette? There's a module for that.
  • Module name/project name:
  • Brief history
    • How old: created in Apr 2026 by Kyle Einecker (ctrladel) of True Summit
    • Versions available: 1.0.0 which works with Drupal 10.3, 11, and 12
  • Maintainership
    • Actively maintained
    • Security coverage
    • Test coverage
    • Documentation - in-depth README
    • Number of open issues: 2 open issues, neither of which are bugs
  • Usage stats:
    • 27 sites
  • Module features and usage
    • Curated Colors enforces brand consistency by replacing generic color text inputs or wide-open color pickers with a curated, visual swatch popover containing only pre-approved, named options
    • It streamlines rebranding by storing abstract keys (such as brand-primary) instead of raw hex values (e.g., #0678be) in the database. That means updating a brand color in the future only requires a CSS or configuration change rather than a massive data migration
    • Curated Colors is also extensible beyond colors. It functions as a generic visual variant selector. Site builders can repurpose it to let editors pick card layouts, button styles (like primary, outline, or danger), hero text alignments, or icon themes
    • Editors can pick from neatly organized groups with human-readable labels and see a live preview swatch of their selection before saving
    • Palettes are managed as exportable Drupal configuration. Each entry maps a machine key to a label, administrative hex preview, and optional custom CSS
    • The module provides a curated_color field type and an accompanying swatch-based popover widget that can be restricted to specific palette groups. It also features a native curated_color_picker Form API element and integrates with the Canvas module via SDC annotations
    • The field exposes properties like value, hex, style, and css, making it simple to output selections as classes, inline styles, or raw codes in Twig templates
    • Finally, Curated Colors includes an example submodule providing a working SDC component and sample palette templates so you can see exactly how it's meant to be used
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Talking Drupal #559 - Marketing Drupal